What would it mean to your CEO(s) Vision or Soul-Purpose work, if the time, energy and money you invest in marketing, really added up to MORE:
-- Connection with your market!
-- Communication of your core value!
-- Creation of strong, two-way customer relationships?
Participating in a deep dive workshop bridges meaning, purpose and alignment for small marketing teams & practitioners, entrepreneurs & solopreneurs searching for a new perspective on marketing effectiveness!
*NOTE: Quarterly and Annual Members of my Intuitive Marketing Circle have access to corresponding deep dives and don't need to register separately.
Q1 2023 • CULTIVATE MEANING & BRAND PURPOSE
People will come because of what you do. They will return because of how you do it, but if you want your deeper meaning to flow through your marketing, you need to uncover the meaning behind your brand purpose. We will:
- Dive into two aspects of your astrological natal chart.
- Connect what you came into this lifetime with and where you're 'destined' to go.
- Weave the integral elements of both into Marketing your CEO Vision/Soul-Purpose business.
Q1 • DETAILS:
Date: Tuesday, January 31, 2023
Time: 3:00-4:15 pm MST
Cost: $45.00/per person
Venue: Zoom Online
Q2 2023 • NURTURE YOUR BRAND VALUE
There are three V's to value: Values, VALUE and VAL-YOU. In this workshop we focus on the Values that inform your VALUE and reflect your VAL-YOU...Too much? Never, not when it comes to value ;) because, customers will come for what we do and they will stay for how we do it uniquely, but if we want customer relationships that feel meaningful and mutually beneficial, they resonate with who we are. We will:
- PLAY! Play with a super fun, creative exercise that expands your thinking and clarifies your core brand values.
- Channel that creativity into 6-9 keywords that shape your core messages and see how it is already steeped into 'brand' of different.
- Connect ONE core value with your marketing in order to reflect more of your unique Soul-Style!
Q2 • DETAILS:
Date: Tuesday, May 30, 2023
Time: 3:00-4:15 pm MST
Cost: $45.00/per person
Venue: Zoom Online
Q3 2023 • AMPLIFY YOUR CUSTOMER RELATIONSHIPS
There are four simple stages to my Customer Relationship Journey and by far, the most overlooked is amplifying the relationships you already have with awesome customers/clients. In this workshop we will:
- Challenge the status quo that marketing is simply about awareness or advertising or social media.
- Get serious about deepening the connection you have with customers/clients who are MOST in alignment with your Soul-Style!
- Work with four pillars of customer relationships to shine a light on how marketing that means more -- to you and your customers.
Q3 • DETAILS:
Date: Tuesday, August 29, 2023
Time: 3:00-4:15 pm MST
Cost: $45.00/per person
Venue: Zoom Online
Q4 2023 • INITIATE A SIMPLE MARKETING GAME PLAN
We hear 'plan' and immediately think - complicated - but in MY version of marketing...a simple marketing game plan means more! It means knowing where/how to focus your time, energy and money and evaluating how much of your 'daily doing' is adding up to more. We all know that Plan A is optimal but what happens when you're on Plan B, C...X, Y, Z, or when you're trying to rock the No-Plan-Plan? This workshop includes:
- Six integral elements of sufficient quarterly marketing plan.
- The simple structure I've used for 25+ years with both big brands and small, in order to connect them with more.
- A straight-forward method to recalibrate your plan, quarter-by-quarter, and see more points, more progress and more of your big picture Vision/Purpose.
Q4 • DETAILS:
Date: TBC
Time: 3:00-4:15 pm MST
Cost: $55.00/per person
Venue: Zoom Online
About Tricia Murray
Tricia has 25+ years in Marketing as a strategist with some of the most recognized brands in the world. Today, she bridges the science and spiritual sides with a simple process and key principles that help today's small business owners transform their marketing!
"If this is your first encounter with me or Light on Marketing, my 'endgame' is pretty simple -- expand your/team's thinking and share what I've come to know about the integral, intelligent and intuitive aspects, to get your mind off your Marketing and your Marketing manifesting more!"
Shine a light on more Marketing Solutions designed for small business owners.
